Privacy Policy

The Basics of our Privacy Policy

This Site uses cookies for Analytics purposes, to make the use of this website easier upon your subsequent visits, and to make the site a better experience for the end user (in most cases, you who's reading this!). We do not collect any personal data other than that which you tell us through submitting messages, placing orders, or interacting through your account area where all the information we hold of your interactions with this site are also available to you. Under no circumstances is information passed or sold on to third parties without your prior knowledge and consent, unless we are required to do so by law.

This website and the server on which it is hosted do not store any payment information such as credit or debit card details or paypal information. All payment information is handled safely by the renowned security of SagePay. We take privacy very seriously and we also encrypt our website with 256-bit ssl encryption provided by Geotrust. You can verify this by checking the padlock icon in your browser assuring you your interactions with this website are secure, and you can also verify the security via the Geotrust seal at the bottom of all the pages of our website.

We gather some generalized global statistics about how this website is used as a whole without identifying individual users. These generalized statistics are used for us to identify what areas of our website are successful and what areas perhaps need improvements.

For our website to work for our customers and provide the best experience possible, cookies are required. We cannot guarantee full functionality of our website should you decide to decline using cookies on this site. By using this website, we assume you are agreeing to this privacy policy.

About Cookies and why we and you need them on this site

Cookies are small text files which are stored on your computer or device, which store preferences you may have chosen for this site (for example, your preference of viewing products as a list or grid, or viewing products sorted in a particular order). When and if you return to this website, the preferences will remain the same for you so you can see the site and products the way you previously asked for. Certain cookies also record traffic for a site such as when your device last visited the website page. They do not record any of your personal data, and cannot provide us with any further personal information other than that which you tell us on-line such as if you sign up for our site, place an order or interact through your account on our site, or send us a message. Cookies are only readable by your device and the website they are associated with.

You have complete control over cookies stored on your device with the majority of modern day browsers (Chrome, Firefox, Safari and Edge are just a few examples), and you have the ability within your browser to clear cookies from your computer or block cookies all-together, however, we cannot guarantee the functionality of this website should you decide to block cookies from this website.

You can read more about cookies via the following pages:

Privacy Policy in Full

This privacy policy sets out how The Jewellery Stop uses and protects any information that you give The Jewellery Stop when you use this website. The Jewellery Stop is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. The Jewellery Stop may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

Who we are

The Jewellery Stop website is operated by The Jewellery Stop (Online) Limited, registered in England and Wales, company number 06888266. The Business Registered office is: 44C Poplar Road, Kings Heath, Birmingham, B14 7AD, United Kingdom. The Jewellery Stop (Online) Limited trades as "The Jewellery Stop". Our contact e-mail is, you can call our offices between 10am and 3pm GMT (UK Time) Monday to Saturday on +44 (0)121 444 4449 or in writing to the above address. Throughout this policy, we refer to ourselves as The Jewellery Stop for simplification purposes.

What information we collect that is directly linked to you

If you sign up for this website and use all of our website features to the maximum, we would retain the following information, which is all available to you in your account area:

  • name (full)
  • contact information including email address and telephone or mobile number
  • demographic information such as your billing address and delivery address (or delivery address's).
  • Order information and history
  • Shopping bag and Favourites (which assists our customer service to you concerning any pre-sale enquiries)
  • Jewellery Stop Reward Points balance and your point statement history
  • Your newsletter subscription status

By placing an order on our website as a guest (with no account), we will retain the following information:

  • name (full)
  • contact information including email address and telephone or mobile number
  • demographic information such as your billing address and delivery address (or delivery address's).
  • Order information
  • Newsletter preference if you choose to sign up for our newsletter during your purchase

All website card transaction details are processed by SagePay and are not held on our website or in our offices.

If you ever are subscribed to our newsletter but do not have an account on our website and have not purchased through it, we may have a record of your full name and e-mail, even if you have unsubscribed. This information is retained in order to ensure your newsletter preference for receiving or not receiving is correctly followed.

All the information we collect is confidential between us (The Jewellery Stop) and you, and is not passed or sold on to third parties without your knowledge or prior consent.

What we do with the information directly linked to you

We require this information to understand your needs and provide you with a good service, and in particular for the following reasons:

  • Internal record keeping.
  • Complete your orders or requests
  • We may use the information to improve our products and services.
  • We may use the information to provide you a better service, for example, if you have contacted us looking for a particular style necklace and you have an account on this website, we may add our closest suggestions to your favourites or shopping bag list for your ease and convenience when you log into our website.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect. No payment information is stored on this website or in our offices. All payments are safely and securely handled through the renowned services of SagePay. Despite our website not holding financially sensitive information, we still encrypt our website with SSL, provided by Geotrust, which is an extra assurance that your communications and interactions with our website are private and secure. We ask that if you register on this website, you maintain your own good security practices which include but are not limited to:

  • Good passwords (not "123456" or "password"!)
  • Do not use the same password as financially sensitive accounts you have such as online banking
  • Maintain good security on your device (such as anti-malware or anti-virus)
  • Maintain good security on your e-mail (if an un-authorized person gains access to your e-mail in the modern world, this not only endangers your security for the contents of your e-mail but may also allow the un-authorized person to gain access to many if not all of your accounts held on websites accross the web).

How we use cookies to improve our website

We use basic generalized information about website traffic, which indirectly is provided by traffic cookies. The information we gather and store for statistical purposes is used to identify which pages have been popular and which pages we need to improve, in order to tailor our services and products to our customer needs. Individual users cannot be identified through the information we gather in this way.

How cookies improve your experience

Cookies store information such as your preferences on your device. This could be your preference of viewing products arranged in a particular fashion (such as sorted by type or displayed as a list), or information which your device can store to improve the speed in which you interact with the website (such as your locality for instance, which saves you finding your country again in a long long list during the re-ordering process).

Overall, cookies help us provide you with a better website. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website and we cannot guaruntee the functionality of our site if you choose to do this.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy whilst visiting such sites as such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable to cover the costs of sending the information securely to you (Special Delivery if United Kingdom or DHL if outside the UK), and our exhaustive search. If you would like a copy of the information held on you, you can do so by either calling our offices (+ (0) 121 444 4449), by e-mail (, or in writing by sending your request to: The Jewellery Stop (Online) Limited, 44C Poplar Road Kings Heath Birmingham, B14 7AD United Kingdom. If you e-mail or write to us, please provide us with a contact number as we will require to take payment by debit or credit card over the phone. Your previous billing address (which is the same as the credit card or debit card address,) will be used when we provide the information we hold about you to you. This is compulsory in the interests of your privacy to ensure only you are requesting the information.

If you believe that any information we are holding on you is incorrect or incomplete, you can check your account area and update your account information, or alternatively contact us by telephone.